Yesterday, we lost one of the most popular and beloved game show hosts in recent history when Peter Tomarken, best known for hosting Press Your Luck, was killed in a plane crash off the Santa Monica coast yesterday morning.
Tomarken and his 41-year-old wife Kathleen were both lost when the plane went down due to reporter engine problems. Tomarken, a private pilot, was volunteering his time and plane for Angel Flight West, a nonprofit organization that provides free air travel for needy medical patients.
Tomarken's popularity with game show fans isn't just thanks to hosting Press Your Luck, but his charm, his class and his sense of humor. He had a well-deserved reputation of being a classy and gracious man, whether it be his comments on Michael Larson ("Not only did he deserve every penny, but he deserved more"), him urging viewers to give Todd Newton a chance after Todd beat him out to become the host of Whammy, or even in death - dying on a mission of mercy and compassion that he had volunteered for.
Peter was born in Olean, New York on December 7, 1942. After working early on as an editor for a couple publications (Women's Wear Daily and Business Week) in New York, he would move to California, where he spent several years working for a number of advertising agencies before moving on to acting. Among some of his earlier acting roles were playing a commercial director in an episode of The Rockford Files, and a reporter in the film Heaven Can Wait.
His first game show hosting gig would come in 1983, hosting the short-lived NBC game show Hit Man. Ironically, the announcer of Hit Man was Rod Roddy, who of course would move on with Peter to Press Your Luck later that same year. Hit Man, which never took off, is notorious to this day with game show fans, thanks to the late Rod Roddy's contestant plug in the series' final episode: "If you would like to be a contestant on Hit Man, forget it!"
(Ironically, the contestant who won the final episode of Hit Man was Randy West, who was a substitute announcer on The Price Is Right during Rod's illness and a candidate to replace him after he passed on).
Peter's big break came that fall, when he was named the host of the new series Press Your Luck, a remake of the short-lived Second Chance from the late 70's (both were produced and created by Bill Caruthers). The show became famous for it's state-of-the-art giant game board and animated Whammys, but a big part of the show's success was Peter's sense of humor and charm.
Here in the Los Angeles area, Press Your Luck was on CBS at 9:30 am, meaning I could always look forward to a morning of Peter and Bob, hosting PYL and The Price Is Right, on mornings when I was out of school. PYL was not only one of my favorite game shows, but Peter quickly became one of my favorite hosts.

It was during Peter's run hosting Press Your Luck that one of the most infamous and controversial moments in game show history took place. During the May 19, 1984 taping from Television City (PYL was taped in Studio 41, not 33 like TPIR is), Peter had a front-row seat for game show history as unemployed ice cream truck driver Michael Larson - who had memorized the patterns for the game's big board - avoided the Whammy time and time again, repeatedly nailing money plus an extra spin, and walked away with $110,237 in cash and prizes (at the time, a record for most money won in a single day on a game show). Peter, who would state years later that after about 8-10 spins he knew Larson had "broken the code" and couldn't be stopped, would have some timeless comments during the whole event:
"You have $20,336, nearly $16,000 more than Janie, and here we go! Wow!"
"$28,336, and Michael says let's go! Un-believable..."
"Michael, you're at $29,351 and you're going to keep going?! Here he goes! Roll that board... $29,000. This is why we call this show Press Your Luck... $3,000 and a spin! $32,351!"
"$32,851! How many spins has this been?! Unbelieve. Michael, four spin left. $32,851. You have $28,000 more than Janie. You're gonna go again?! He's going again! He's unbeliebable! Oh, Michael.... $4,000 and a spin! $4,000! You're now up to $36,851... Go again, he says! Go again! He's going again!"
"$37,601! Four spin left.. Go again?! What a hunk of money to ride... $37,601.. Wow... $3,000 and a spin! Over $40,000.. Go again?! Go again?! Go again?! Oh, my... Over $40,000 riding on one spin."
"$42,601. Michael, gonna go again?! you still have four spins? This is unreal. This is unbelievable. We've never had this happen..."
"$52,851! Michael, I've never seen any press their luck like you are, and you ARE pressing your luck!"
"Michael, you have over $65,000. Do you know what that means?!... Again?! Unbelievable, Michael..."
"Michael, you can get rid of the four spins. You can sell them!"
"$79,351. 33 spins... $4,000 and a spin! I don't believe it... $4,000... You're up to $83,351!"
"$90,851. Michael, the odds.. The odds, they're unbelievable. $90,851, and he goes again! What a hunk of money to go on one spin. Luck being a lady... $4,000 and a spin!"
"Michael, you did it, you're over $100,000! The board doesn't show it... You're up to $102,851!"
"Ed, if Michael can do it, you can do it. $4,080, only $98,000 to go!"
(Just after Ed hits a Whammy on his first spin) "I don't believe it... Michael, did you know that was coming!?"
"Stop a trip to the Bahamas. With that money, you can buy the Bahamas! $110,237..."
"Alright. Hold everything. You're at $10,135, Janie. Michael is at $110,237. To say the least, you'll have to get something that gives you an additional spin to stay in this game and continue, because CBS will relinquish their entire daytime schedule for this show to go on if you keep going!"
"Stop at a Mexican cruise... What's the difference?! It's Michael, who wins with $110,237! We'll be back, sometime..."
The episodes, which greatly embarassed CBS, would be aired only once for 19 years (the game was split into two shows, and aired on June 8 and 11, 1984), before GSN was finally given the rights to them (and were first aired during Big Bucks: The Press Your Luck Scandal, which Peter also hosted).
With ratings saging in early 1986, CBS would drastically cut the budget to the show, which only led to the ratings tumbling even further. In 1986, Press Your Luck was cancelled, and from there Peter would struggle to find another successful game show.
Where Rod had since moved on to replacing Johnny Olson as announcer on The Price Is Right, Peter would have the misfortune of hosting some shows that never took off. In 1987, he hosted a poorly-done TPIR clone on ABC called Bargain Hunters, a show so rotten that it led the usually-class Tomarken to snap once from off-stage that the show was "a piece of shit" (sadly, he was right). After that, he hosted and produced Wipeout, a very unique game show which never got a fair chance. After failing to land the hosting job on Monopoly (he hosted the pilot), Tomarken would disappear from the game show genre for several years - instead making a few guest appearances in shows or films, before returning in the mid 90's with several appearances on the newly-launched Game Show Network.
In recent years, Tomarken had essentially left show business, instead working as a real estate agent here in Southern California, though his job on Press Your Luck would bring him back to GSN a few times in the earlier part of this decade...
In ***2, Peter hosted one of two different pilots for the remake Whammy! The All New Press Your Luck (the other hosted by Todd Newton). Despite Peter's prior experience with the format, GSN ultimately went with Newton.
In 2003, Peter would host the Big Bucks special on Larson, which included interviews with the staff, Larson's two opponents, and where the entire Larson episodes were aired for the first time since June of 1984.
The day after the debut of Big Bucks, Peter would return to PYL one last time as he hosted the second question and answer round on a special episode of Whammy, pitting Ed Long and Janie Litrus Dikan up against James Larson (Michael had passed away on February 16, 1999) in a "rematch" from the historic 1984 game (James would make it 2 for 2 for the Larsons by winning).
Peter is survived by his former wife Dana, and the three children from their marriage (A son, Jason, and twin daughters Alexis and Candace). Peter and Kathleen had no children together.
My condolences to Peter's family, friends and fans. What is sad is we not only lost a great game show, but a great man. What is tragic is not only that Peter Tomarken is gone, but that he died doing something so compassionate and selfless...
A poster on golden-road.net had mention that we'd lost the three legends of PYL (Peter, Rod and Michael Larson) in recent years. With the passing of Bill Caruthers in 2003, we've actually lost four. All of them are without a doubt missed, and I hope wherever they are, they're having a blast at their reunion (though, I'm almost afraid to see Michael Larson's score right now...).
Rest in peace, Peter. You were a great game show host, and an even better man. You truly will be missed. Thank you for the great memories...
Labels: Gone But Not Forgotten